Dutch Quality Stone® introduces first brick profile, Handformed Brick™, at 2025 International Builders’ Show

Dutch Quality Stone introduces first brick profile, Handformed Brick, at 2025 International Builders’ Show
February 25, 2025 at 10:00 a.m.

Handformed Brick is an elevated tumbled brick design and configuration molded from authentic bricks with textured variations and robust dimensions.

Westlake Royal Building Products™ (“Westlake Royal”), a Westlake company (NYSE:WLK) debuts Handformed BrickTM, a new, elevated tumbled brick profile from Dutch Quality Stone®, at this year’s International Builders' Show (IBS) in Las Vegas from February 25-27 in booth C3819. This new profile is available in three colorways including the newest addition, Snowpack™, a serene white palette inspired by freshly fallen snow.

Handformed Brick is Dutch Quality’s first brick product, marking a new chapter for one of the leaders in the manufactured stone veneer industry. Each piece is meticulously molded with exquisite variation and robust dimension, ensuring that every brick brings a unique textured depth and artisanal charm to any space. This attention to detail enhances visual appeal and adds authenticity to the design, blending traditional craftsmanship and modern innovation in any setting.

"The launch of this new Handformed Brick profile and Snowpack colorway marks an exciting milestone for the Dutch Quality brand by extending our product offering to include brick in a range of trending palettes," said Steve Booz, vice president of marketing and product management at Westlake Royal Building Products. "Our goal is to empower specifiers to deliver innovative and inspiring solutions for their projects, and this new profile and colorway do just that."

The Handformed Brick profile is available in three Dutch Quality Stone colorways including:

  • Snowpack™: A new colorway inspired by the crisp, clean essence of freshly fallen snow. This bright white hue conveys a sense of serenity, adding a touch of light to airy open spaces or a backdrop for striking contrasts.
  • Quail Grey™: A balanced dusky sandstone and pewter toned colorway that establishes a captivating neutral with an undeniable rustic charm. Distinctive yet unobtrusive, this alluring color palette brings a calm confidence to complement the architectural details of any space.
  • Coal Crest™: Embodies a dark and moody aesthetic that elevates the visual appeal of any space. Characterized by a rich blend of charcoal and ash tones, Coal Crest adds a touch of drama and sophistication, making it the perfect choice for those seeking to create a statement feature.

Dutch Quality Stone is a brand within the Westlake Royal Building Products™ portfolio of exterior and interior building products. For more information visit https://dutchqualitystone.com/.

About Dutch Quality Stone

Created by a tight-knit group of local artisans in Ohio, Dutch Quality exemplifies the hard work, tempered skills and straightforward solutions that have formed the brand’s identity since its humble beginnings. Its manufactured stone veneer products exhibit all the unique qualities of nature for application in a range of residential and commercial settings. Pride goes in. Proud comes out. For more information, visit DutchQualityStone.com.

About Westlake Royal Building Products

Westlake Royal Building Products USA Inc., a Westlake company (NYSE:WLK), is a leader throughout North America in the innovation, design and production of a broad and diverse range of exterior and interior building products, including siding and accessories, trim and mouldings, roofing, stone, windows and outdoor living. Westlake Royal Building Products manufactures high quality, low maintenance products to meet the specifications and needs of building professionals, homeowners, architects, engineers and distributors, while providing stunning curb appeal with an unmatched array of colors, styles and accessories. For more information, please visit WestlakeRoyalBuildingProducts.com. Follow us on LinkedIn and Instagram and “Like” us on Facebook.



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